Leading Independent Providers with Billy Polson

When people work for you, you want to do right by them. But hiring and motivating independent providers who are running their own offerings within your business is very different than managing a team with a more strict "corporate-like" structure. How do you best motivate someone you don’t have less formal authority over? How do you keep them interested and excited about the work when they don’t get perks like bonuses or benefits? Should you give them performance reviews, so they know where they stand? I'm so excited to have the opportunity to ask these questions and more as I interview Billy Polson, the Founder of DIAKADI, Fitness Performance Life, where all personal trainers run their own business within the business.

Here are the questions I ask Billy:
1) What are your top strategies for setting expectations as you bring in coaches?

2) How do you go about providing feedback to independent coaches?

3) How do you help independent providers feel like they are part of a team/something bigger than themselves to avoid seeing your facility or other personal trainers as competition?

4) You have an amazing resource of business information and tools for your team to use to improve themselves and their business. Why do you believe this is so useful and important for your team, and where did you start when building it?

Here's more about Billy
In 2004, Billy founded San Francisco's paramount personal training facility DIAKADI, which houses the practices of more than 90 of the Bay Area's leading entrepreneurs from the fitness and health industries. Men's Journal magazine has named Billy one of 'America's Best 100 Trainers', and he has appeared in numerous publications, including Inc, Kiplinger, CBS Small Business Pulse, MSN, The Huffington Post, Women's Health, San Francisco Magazine, Active Times, and Thrillist.

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